HST Co. started its journey in 1974 with the launch of GS, its very first retail outlet in Lebanon. Since then, HST Co. has continuously achieved remarkable growth. It expanded both its brand portfolio and branch network, which eventually expanded to neighboring countries. Today, HST Co. is a leading regional retail network of over 35 stores. With its affiliate, “International Fashion Development & Marketing Co (IFDM)” in Jordan, HST Co. employs more than 450 professionals who ensure the modern and successful distribution and retail of a prestigious portfolio of international brands.

Mission & Values

The mission of HST Co. is to redefine fashion retail based on certain priorities, which reflect the fundamental values shared by all Group stakeholders: 

- Unique shopping experience 

- Brands' image reinforcement 

- The Team 

Unique shopping experience

At HST Co. we believe that shopping is more than just a process, it is an experience. HST Co.'s success stems from its capacity to combine different factors, whose foundation is rooted in the business development team and their search for product excellence in terms of design and quality. 
The location of stores, diversity of brands, and display of items and staff's ability to make customers feel welcome as soon as they walk into the store are all what makes for a unique shopping experience at HST Co. 

Brands' image reinforcement

HST Co. has always sustained an exceptional reputation for the brands it embraces. This would have not been achieved if it were not for the product's' quality and excellence. Nevertheless, this has been strengthened by the Group’s collective effort over the years to safeguard every single element of communication with the public to maintain the brands image.

The Team

HST Co.’s team works in synergy towards the exact same goal of providing a unique experience to the customer. The company’s highly motivating and dynamic environment encourages each individual to pursue this ambitious goal. 
HST Co. members continuously strive to improve by broadening their skills and refining the quality of their work to come up with new ideas that satisfy the customer and place the company at the forefront of the retail industry.